Email Marketing preferred over other Marketing Methods?
As a basic concept, email marketing is the direct form of marketing with the use of email to promote your business
Sales & Service
Changes and challenges in the retail Industry
According to Accenture, in the US, data collection and privacy is a major issue retailers are facing. The accumulation and custodianship of vast amounts of customer data creates a whole new raft of considerations and responsibilities
Account-Based Marketing – from just a buzzword to “a must” in B2B
Account-Based Marketing – from just a buzzword to “a must” in B2B ABM is not a trend or a tactic; rather, it is a strategic approach that orchestrates personalized outreach across marketing, sales and customer success to drive engagement and revenue for a target set of accounts A research from the Altera group found that…
IT consumerization: A paradigm shift in IT
IT consumerization: A paradigm shift in IT “IT consumerization” acting as an important tool to upgrade business productivity and efficiency so that business resources is optimized. Cloud-solutions and introduction of BYOD (Bring Your Own Device) area has helped to solve the workloads. The use of personalized devices at workplace is growing at a faster rate…
Top 10 Companies in FMCG Industry
Top 10 Companies in FMCG Industry 1. Nestlé Nestlé is the world’s largest international food and beverage company, founded in 1866 and headquartered in Vevey, Switzerland having more than 2000 brands. Nestlé is present in over 190 countries. It produces and sells products including baby food, medical food, bottled water, breakfast cereals, coffee and tea,…
Top 5 Business Trends in FMCG industry
Top 5 Business Trends in FMCG industry According to CISION PR Newswire, Global FMCG industry market was valued at $10,020 billion as of 2017 and will reach $15,361.8 billion by the end of 2025. According to Market Watch, the market value of FMCG industry is expected to reach $15,361.8 billion by 2025 at a Compunded…
Why has remote working become a growing attraction in digital age?
After knowing about remote work, youths expect this to be in an organization where they want to give their efforts, and do not consider remote work as any kind of perk. A recent study by Upwork found that 63% of companies now have remote workers. Another study, as mentioned in Forbes, revealed that 70% of…
Evolvement of E-commerce in Business World
Evolvement of E-commerce in Business World According to Forrester, e-commerce market size will reach to $1.8 trillion, accounting for 17% of all B2B sales in the U.S by the end of year 2023 Some big names in e-commerce market like Amazon,Ebay, and Alibaba are raking in big revenues at a healthy growing rate Many food…
Blockchain: the growing cryptocurrency for businesses
THE GROWING CRYPTOCURRENCY FOR BUSINESSES Recently, the block chain technology trend is taking a steep rise in terms of businesses being vocal about them wanting to use it for reaping several benefits with regard to efficiency and transparency.Firstly, let’s understand what is this blockchain that everyeone is talking about and why are they doing so.…